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Google Adwords Explained

How Does the AdWords Auction Work?

We are often asked to explain the mechanics of the Google AdWords auction system, but to do so without using industry terminology can be difficult.

So, when WordStream, the leading internet marketing software providers produced the infographic below, we immediately wanted to share it:

Google AdWords Explained


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Primo Interactive serves businesses across the UK and beyond, including: London, Manchester, Birmingham, Leeds, Liverpool, Sheffield, Bristol, Newcastle, Edinburgh, Glasgow, Cardiff, Oxford, Cambridge, Nottingham, Wrexham & Chester.

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